In order to properly assess the effectiveness of your web site, it is important that you know and understand the answers to the following questions.
- How can you determine the return on your investment?
- How can you measure the traffic on your web site?
- Can you measure both Quality and Quantity of Visitors?
- How many users visit it everyday? Is that number growing?
- What path do visitors take when they browse through your web site?
- From what countries do users connect? What cities ? What states?
- From what departments do users connect to your Intranet Servers?
- Which is the most active day of the week? The most active hour?
- What kind of information is accessed from your site?
- Which pages are the most popular?
- How many pages are accessed in each directory?
- How many users are accessing each directory?
- Which forms are submitted more than others?
- How is your Intranet Web Site utilized?
The chart to the right is a sample of one of the many included in a full Monthly Activity Report.
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Creative NewMedia can analyze the log files created by our servers and provide you with invaluable information about your World Wide Web Site and the users that access it. Reports include statistical information as well as colorful graphs that show trends, usage, market share and much more. Reports can be generated as HTML files that can be viewed by any browser on your local system or remotely from anywhere on the Internet with any browser.
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The Graph to the left is a sample of one of the many included in a full Monthly Activity Report.
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Our Reports Can Help You Determine:
- Advertising Efficiencies & Trends
- Internet & Intranet Reporting
- Web Site Pages' Appeal
- International vs Domestic Interest
- Local vs National Activity
- User Activity by Markets
- Companies to which your Products Appeal
- Which Products are the Most Popular
- Interest Level in Specific Pages or Services
- Which Page is Best for Ad Placement
- Which Days are the Best to Advertise
- Individual Directory Activity
- Users' Hardware & Software Platforms
- How do users get to your web site
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